The third model range will be named "Porsche Cayenne"
Stuttgart. Was the capital of the South American state French Guiana 
the godfather at the naming or was it rather an unmistakable combination 
of spices with a particularly fiery effect? Fact is: the term "cayenne" is 
understood world-wide as a synonym for spiciness, adventure and joie 
de vivre. It is precisely these attributes which, from Porsche's point of 
view, perfectly describe the characteristics of the new off-road
Sports Utility Vehicle - the third model range after the 911 and the Boxster. 
As was the case with the legendary "Carrera", the Spanish word for "race", 
the automobile company from Stuttgart has not chosen an artificially
concocted term or combination of letters, but rather they have taken a 
living term which is immediately understood in almost every language and 
which is associated with particularly spirited qualities.


Dr. Wendelin Wiedeking, the Chairman of the board of management of 
Dr. Ing. h.c. F. Porsche AG, explained: "With the terms Carrera, Turbo, 
Targa and Boxster, we have given our sports cars names which are now 
not only associated inseparably with the Porsche brand name, but also 
make a decisive contribution to the strong image and success of these 
products. So the name of our new Sports Utility Vehicle must be of substance 
and must reflect the Porsche product philosophy - in this case, not only on 
the road but also off-road. We are convinced that the combination of Porsche 
and Cayenne as a model designation radiates true strength, dynamism, 
fascination and emotions and will continue the great tradition of legendary names." 

The "Porsche Cayenne" is being produced in a new factory in Leipzig and will 
be launched on the market in 2002. Annual sales will be over 25,000 units 
world-wide. 

GO/8.6.2000
No. 42/00

 

PORSCHE CAYENNE

Perfection in four-wheel drive is on its way!

We are at your disposal for more information or to answer any questions
and queries you may have. You can contact us at 02-353994 or fax no
02-354513 or through our web site address which is www.porsche.com

And don't forget... the dreams which come true are those which have
been planned to the minutest detail!